Marketing Plan

Aug. 14, 2017

How to Handle Discouragement From People Who Care

Recently, I got a call from a friend who is interested in moving forward with investing in real estate but has been repeatedly discouraged by the people who care most in her life such as friends and family. 

She has money saved, is ready to invest, and wants a ...

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Posted in Marketing Plan
June 6, 2017

The Most Important Advice for Any Aspiring Top Producer

I recently had an agent ask me what it would take for them to become a top agent in Oxnard or a top agent in Camarillo. I remember asking my mentors this same question many years ago, and it brought me back. So I told the agent what my mentor ...

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Posted in Marketing Plan
May 4, 2017

3 Great Tips to Grow Your Business

I was recently on a top producer panel for the National Association of Hispanic Real Estate Professionals and they asked us about tips for new agents. I thought about it and I realized there are actually three great tips for anyone, not just agents, who is trying to grow their ...

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Posted in Marketing Plan
Oct. 31, 2016

Adding Value Will Get You a Pay Raise

Napoleon Hill used to say that if you ever want to get promoted in any sort of job, then you need to offer more value than what you’re currently being paid for. I really took this lesson to heart and wanted to delve into it today. 

For example, let ...

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Posted in Marketing Plan
Sept. 28, 2016

How Opportunity Cost Helps You Invest Your Time and Money

I recently got out of a meeting with one of my clients where we were discussing one of my favorite topics when I was in school: economics and the concept of “opportunity cost.” My client was debating whether to sell his property or hold onto it as a rental ...

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Posted in Marketing Plan
Aug. 10, 2016

How to Build Your Business

I started selling real estate six years ago, and just like anyone opening up a new business, I automatically expected people to start contacting me. For the first six months, I did no transactions and was basically sitting around waiting for family, friends, and neighbors to contact me. Then I ...

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Posted in Marketing Plan