These days, you have to sell your Ventura County home twice—once online and once in person. In each instance, the home must be shown in its very best light. How do you show your home in its best light? By having it staged.
To that point, my guest for today’s live stream episode is Penny Bergstrom. Penny is a professional stager and the owner of the staging company Delicious Decors. In her words, home staging is a marketing tool used to get your home ready to sell. Statistics validate the effectiveness of home staging. Staged homes sell 84% faster on average than non-staged homes and for a 16% higher price.
In our full discussion about the art of home staging and how it benefits sellers in Ventura County, we touched on important topics like:
- (3:08) The synergetic relationship between professional photos and a staged home.
- (6:05) How to stage (hint: all personal items must go).
- (9:08) The pitfalls of marketing a vacant home.
- (18:35) The return on investment staging provides.
- (25:20) What you can expect from a staging consultation.
I’m a firm believer in home staging because I’ve seen the emotional impact it makes on buyers. If you’d like to know more about the process and how it can benefit you, watch the video in its entirety above.
How you live in a home and how you stage it to sell are two different things.
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A special thanks to Penny for joining us in today’s discussion. If you want to reach her, you can call her at (805) 448-9226 or visit her website at www.deliciousdecors.com. If you have any more questions for the top agent in Oxnard, feel free to give me a call or shoot me an email. I look forward to speaking with you.